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For over 15 years, Fastory has been turning passive audiences into active fans through interactive and gamified experiences.

We help leading sports brands boost engagement rate, capture first-party data, and unlock new revenue across every touchpoint, from social media to live events.

Our SaaS platform lets you launch immersive Fanzones, chatbots and games in minutes. It turns every interaction into measurable business impact.

For Matchday 5, Ligue 1 McDonald’s teamed up with influencer Arkunir and handed the game over to its fans.

📱 It all started with a tweet and a teaser video. Fans responded with their "takes", predictions ranging from the serious to the playful regarding the upcoming round of matches. 40 of these were selected to power the experience created by Fastory.

🎮 On the Ligue 1 website, fans then built their own game grids using the selected takes, with a simple goal: complete a line as the matches unfolded by ticking off the predictions that came true.

🎁 Prizes up for grabs included Ligue 1 club jerseys, a PlayStation 5, and VIP match tickets.

📊 The announcement tweet garnered over 345,000 views and generated more than 340 submissions. Official club accounts such as Stade Brestois, AS Monaco, Toulouse FC, HAC, and ESTAC also submitted their own hot takes.

A tailor-made experience that transforms fan conversations and controversial opinions into a game, turning the anticipation of a matchday into a genuine engagement event.

A trade show, a gala, a charity run, a hospitality box: wherever your audience gathers, the venue can become an entry point to a digital experience.

📱 One scan is enough, with no app download. Displayed on a giant screen, a table tent, a product seal or a kiosk, the code opens the experience straight on your guests’ phones.

🎮 A mechanic for every objective: quizzes and prize wheels to grab attention, treasure hunts to guide people through a route, runner games to fill waiting time, a conversational bot to qualify leads, giant screens to build a group moment, 3D games for the wow effect.

🧩 And when the format calls for something of its own, we start from your brief: AI lets us prototype a one-off experience remarkably fast, the way the Bingo of Takes was built for Ligue 1.

🏀 TOP 10 PLAYS | Round 4 | EuroLeague Basketball

Round 4 brought the heat. Huge blocks, powerful dunks, spectacular alley-oops: the ten plays that defined the round, in one reel.

🔥 A reminder of why European basketball travels so well, and of how much a single highlight can carry a club’s community through the week.

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