With more than 120M followers and 9 billion monthly views, 433 brings together the biggest football community in the world.
Today, 433 is tackling the challenge every major social media faces: turning a massive audience into active users through their mobile App.
Fastory kicks off this international collaboration with the 433 team and Globant to imagine and design an extraordinary Fanzone: a mobile-first hub that showcases the media's most engaging content, with CTAs inviting fans to download the app or sending them straight to the right content inside it.
📱 Live match notifications, the latest news, exclusive wallpapers, daily quizzes: the best of the 433 App is showcased right where fans already are, directly in the Instagram bio.
🏆 433 contest games let fans try to win unique prizes like a Mbappé signed jersey, and keep coming back to the App by voting for Man of the Match during the World Cup.
A gateway aimed at every football fan, designed to turn millions of followers into an engaged community, active in the App and true to the media's DNA.